Joe Neal
Founder & Chief Executive Officer

Joe Neal

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Founded in 2007, 2SP Sports has grown into a multi-location training and performance company serving professional, collegiate, and high-level youth athletes across multiple sports. Over nearly two decades, Joe and his team have trained NHL All-Stars, first-round draft picks, and long-tenured professionals, while also developing youth and collegiate athletes within the same performance framework.

What separates Joe from traditional strength coaches is his systems-based approach. Rather than focusing on isolated workouts or individual facilities, Joe designs repeatable performance environments integrating assessment, strength training, speed development, recovery, physical therapy, and cognitive training into one unified operating system that functions consistently across locations.Joe has built, launched, and scaled five fully operated 2SP facilities across Southeast Michigan, each intentionally designed to meet the needs of specific sports, communities, and partnerships, without compromising the core 2SP standard.

Joe’s work also includes the Bloomfield High School Wellness Center, where 2SP led the design, construction coordination, and ongoing operation of a comprehensive school-based wellness facility. This project demonstrates 2SP’s ability to translate elite performance systems into institutional environments that support student health, athletic development, and long-term usability.
In addition to his work with athletes and facilities, Joe is a regular speaker and presenter for the National Strength and Conditioning Association (NSCA), delivering education at conferences and events across the United States. His presentations focus on applied performance systems, long-term athlete development, and building scalable training environments, bridging the gap between sport science and real-world execution.

Today, Joe leads 2SP Sports across multiple facilities, satellite partnerships, and consulting initiatives, while continuing to work directly with elite athletes and high-level organizations. Whether supporting professional athletes, advising schools and municipalities, or educating coaches nationwide, Joe remains focused on one outcome: Clear systems, disciplined execution, and durable results.